Long story short.
Born in the summer of 1992, I grew up in a small town nestled in the hills of Vicenza, Italy.
After earning my degree in Business and Economics from the University of Verona, I pursued specialization in Digital Marketing Management at IULM University in Milan. I further enhanced my education through Harvard Business School Online, focusing on Disruptive Strategy.
Since 2013, I have been deeply engaged in the fields of marketing and innovation.
I worked as a digital strategist at international agencies – including Wunderman Thompson (WPP) and I MILLE – where I had the chance of collaborating with renowned brands such as Enel Group, Ferrari, Whirlpool, Wolters Kluwer, Lavazza, Pan di Stelle (Barilla), ActionAid, Zedda Piras (Campari), Fexallegra (Sanofi), Fluimucil (Zambon), among others.
Parallel to my agency career, I have ventured into entrepreneurship – as both founder and advisor – experimenting with innovative startups including WeeBook, Fany Apparel, Yavatai Agency, and TOK.
As a trainer or mentor, I shared my marketing expertise with Tod’s, H-Farm College, IULM Innovation Lab, Giffoni Innovation Hub, and JEBV Verona.
Currently, as an independent marketing consultant, I help companies enhance their brand positioning and expand their client base through digital strategy and advertising.
Beyond my professional activities, I am a globetrotter with a footfall in 26 countries, a passionate pencil illustrator (Disdamar), and an avid reader.
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